by Christian Zilio | Jan 11, 2017 | Blog, Inbound Marketing, Promotional Marketing
Each day, the number of clients that contact us looking to track their competitors’ online promotions increases. There is nothing more frustrating than experiencing a drop in sales and not knowing why. The majority of companies competing in e-commerce miss out on... 
by Albert Colmenero | Apr 14, 2016 | Blog, Inbound Marketing
Want to create the best content and track your competitors’ inbound marketing results? Follow these helpful tips to get the most value from Kompyte’s Inbound Marketing tracking tools. Get The Big Picture Track all of your competitors’ inbound marketing strategies and... 
by Scott Mackin | Dec 15, 2015 | Blog, Inbound Marketing
On paper, it all looks so perfect. The marketing team develops and shares engaging content tailored for your specific audience. The process, while it may take a month or two to get rolling, starts generating qualified leads and the sales team swoops … 
by Scott Mackin | Dec 9, 2015 | Blog, Inbound Marketing
Since the beginning, marketing professionals have faced the challenge of proving their ROI. Traditional marketing methods like TV, radio, billboards and print constantly had to justify their budgets with hard to measure metrics like reach, brand awareness and campaign... 
by Albert Colmenero | Nov 19, 2015 | Blog, Inbound Marketing
Thinking about creating a content marketing strategy? Already begun your content marketing plan and want to improve your results? It’s safe to say that all companies that have a presence on social networks and/or are publishing content on their blog will... 
by Scott Mackin | Sep 8, 2015 | Blog, Inbound Marketing
Did you know that before your first interaction with an inbound lead, that customer has already completed 57% of their decision making process? According to the CEB, solution sales is dead, or at least dying. Customers today are developing their own...