Kompyte’s Blog

Competitive Advantage Examples (I) : Jean Genie

Competitive Advantage Examples (I) : Jean Genie

In Michael Porter’s Competitive Advantage: Creating and Sustaining Superior Performance, builds on his earlier work in Competitive Strategy, to build a guide that balances strategy and implementation. In the opening chapter, he explains that: Competitive strategy must...

Competitor Website Analysis: A Breakdown

Competitor Website Analysis: A Breakdown

Competitive intelligence has various levels of complexity that requires different resources. You already know the basics of how to conduct competitor research. You’ve followed your competitors on social media, you’ve locked in your SEO research. But you’re still missing one piece. The …