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CASE STUDY

Influitive Chooses Kompyte for its 3 Ps: Product, People and Price

CASE STUDY
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ABOUT

Influitive

The leader in customer engagement software, Influitive recognized that its existing competitive and market intelligence gathering methods were unscalable and difficult to manage. The Sales team wanted an automated solution that would integrate all competitor information into one place and make it easy to analyze.

After evaluating three possible automated competitive analysis solutions, the team chose to implement Kompyte due to its superior product, people, and price. Influitive now has more competitive insights, higher win rates, and a more comprehensive product roadmap than ever before.

Note: Participants were compensated for their participation in the creation of this case study. The opinions expressed here are their own.

 

THE CHALLENGE

There was too much competitor information to manage and no central source of truth to refer to.

 

  • Rapid growth and increased competition in recent years
  • It was becoming increasingly difficult to scale competitive and market intelligence
THE SOLUTION

Kompyte, “a fully loaded CI tool with excellent automation capabilities.”  Influitive made the choice based on:

 

  • The straightforward and powerful "Collect" feed
  • Dedicated customer support manager who made setup fast and easy
  • Competitive pricing
THE RESULTS

“We just know so much more about the competition.” They now enjoy a large library of better and more accessible competitive insights.

 

  • Improved win rates against key competitors as Battlecards are available in Slack, Salesforce, and via Chrome extension
  • Comprehensive win/loss analysis

Trusted by

What our customers say

“We can spot competitive opportunities or strengths that could have been missed through a manual review of our competitive landscape.”

Product Marketing Manager, GETRESPONSE Abigail Hehemann

“Kompyte is a great place where we’ve centralized all of our competitor insights to make it easier for our organization to access. Once you get Kompyte set up, it runs on its own.”

Product Marketing Manager, PODIUM Logan Wooden

“With Kompyte we have the tools we need to collect and distribute insights across teams. And, Kompyte’s support is really great —they are always happy to jump on a call when we need them.”

Director of Product Management, BITMOVIN Reinhard Grandl

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